Xinhua letter issued 2011 reports Chinese automobile consumption credit
Created:
/Author:
Aaron Lewis
Report: over 80 percent of respondents accept the loan purchase a car
2011Years11Month22DayGuangzhou----11Month22Day,"Financial weekly" host"2011China Auto Finance Conference2011Chinese automobile engine Award Presentation Ceremony "was held in Guangzhou."Financial weekly" with exclusive intellectual support agency Xinhua letter jointly issued"2011Automobile consumer credit investigation ", China Sinotrust automotive marketing strategy services general manager Ms. Wang Chunyan attends a meeting and explain"2011Investigation report Chinese automobile consumption credit ".
Wang Chunyan released"2011Investigation report Chinese automobile consumption credit "
Wang Chunyan pointed out that, although the automobile finance in China's development time is not long, but from the survey data of its acceptance is not low,84.6%Of the respondents can accept the loan purchase a car.While respondents did not accept loan purchase a car, mainly that interest is not worth, flush with cash and processing cumbersome.
Research report,From the choice of driver car loan products and like promotions, interest rates are in the first place,46.9%The intention of the user that zero interest loans credit promotions for his biggest attraction.According to the investigation on the choice of credit products the respondents,Acceptance of the respondents to the commercial bank procedures are simple credit card payment products, higher than the traditionalCommercial banks to purchase a car loan products and auto finance company car loan products.This shows thatThe approval process and efficiency of tedious seriously affect the promotion credit purchase a car, the development of the auto finance will cannot do without the consumer credit service promotion.
It is reported, Chinese automobile consumer credit survey through investigation and analysis of the characteristics of the age, occupation, region, income and consumption psychology and other aspects of the Chinese automobile credit consumption groups, provide market based on consumer policy for the bank, financial company of automobile and automobile manufacturers develop automobile credit.
Understanding2011For more information Chinese automobile finance conference, please visit the conference report:
Xinhua letter is China car market leading marketing solutions provider.We have in Beijing, Shanghai and Guangzhou260Automobile marketing people solution and professional service team.Our automotive marketing solutions of integration of information, services and technology, provide marketing research services, marketing consulting services and database marketing services, assist automobile manufacturers in product positioning, determine the target market and effective marketing, the development of a sustainable and profitable customer relationship.
About Sinotrust
Sinotrust is a leading China marketing solutions and credit solutions provider.The information we collect, analysis and management of the market, consumers and businesses, through integration of information, services and technology, provide market research, business information, consulting and database marketing services, help you make better marketing and credit decisions and develop profitable customer relationships.
We have in Beijing, Shanghai and Guangzhou600Employees, and provide professional service to all sectors of the institutional clients, including automotive, financial, insurance, retail, telecommunications,IT, manufacturing, consumer goods and trade.In China's "wealth" world500Companies have80%Using our products and services.
2007The beginning of the year, the world's leading information provider (Experian groupExperian
GroupXinhua letter) to a strategic investment, to transport the international leading products and technology to Xinhua letter of various business fields, Xinhua letter service ability can be improved.