Leveraging the car loan, import car to seek national car treatment

Loan to buy a car is not what news, after a lesson, issuing financial institutions on the car loan has become more cautious in today. However, two recent news caused the attention. A value of 200000 yuan, the new beetle 1,6L sedan, consumers only need to pay more than 6 yuan will be able to go home; a value of about 500000 Volvo XC60, Shoufu only 130000 can drive home. The domestic consumers, like a big temptation. Cars imported superior past, especially as VW's classic car, as well as the recent hot SUV, consumers can take an ordinary family car price easily away, in which sales are still hot in the domestic market, the impact can be imagined.

The car loan from the primary market before, spread to the high-end import market, both for the manufacturers or consumers, are a win-win thing. First of all, from the consumer point of view, the domestic high-end consumer has a certain economic strength, also often face the problem of cash flow, the automobile consumption, change their frequency is high, in this case, large intensity of the car loan preferential can be very good to help consumers to alleviate the pressure on cash flow, also can let they can easily have an imported cars. Volkswagen New Beetle preferential activities, by manufacturers to become the 33 elastic credit. According to this stipulation, after paying the first payment of 70000 yuan, the consumer can obtain a repayment period as long as 3 years, after the expiration, consumers can pay off the tail section, can also carry out vehicle replacement, buy a new other cars, cleverly meet the consumption characteristics of high-end consumer.

On financial institutions and manufacturers, after before consumers Piandai lessons, automobile manufacturers and financial institutions are more likely to have a certain economic strength of imported car buyers, this can reduce the loan risk to a certain extent. We see, behind the lending measures, we saw the Volkswagen financial figure. Foreign auto financial institutions that have rich experience, also have certain effect to reduce lending risk. The car manufacturer, the automobile consumption patterns, manufacturers can be very good to cultivate consumer loyalty to the brand, improvement and development including vehicle replacement of second-hand car business, to promote the development of a variety of business.

Of course, we also see, loan business new import car also has some limitations. The mass imports of beetle 33 elastic credit is limited to the 1.6L, perhaps revealing the firms and financial institutions, cautious. But no matter what, this is a good start. Behind the import car through the car finance seek national car treatment, may be hidden behind a more imaginative market in the future.

(this article belongs to Sina all)